Some brilliantly twee fraternity guy — known to us only as "Your Fratshionistau" — has crafted one of the greatest documents of "frat fashion" that the Emory University Greek society has ever seen. The author sent the admonishing email to his frat brothers, and lucky for all of us, a tipster sent it along to Business Insider so the rest of the Internet could share the joy. Now, I barely know the order in which i'm supposed to put on my socks and shoes (it changes every couple of years, doesn't it?), so I'm just going to assume that this is all really good advice. Not that most of these jabronies are going to heed it. (I'm looking at you Liz.) At any rate, here are just a few excerpts that prove it's a lot of fun to read...
Boys I hope you all had a fantastic break filled with family, friends, and a lack of worry. As you being your long or short trip back to campus I hope you take the time to read this.
You are poorly dressed.
I'm glad that is off my chest. Now as your apparel chair I realize this is a reflection of my poor performance, so, in order to combat this I have decided to begin a weekly fashion column for you choice men. You lucky bastards.
Anyways this column will include what is "hot stock" for the season, one designer you should definitely emulate, and more importantly, what NOT to wear. This should set you all on the correct path to being a frat fashionista, but in some of the more severe cases (I'm looking at you Liz) my door is always open to one-on-one advising. Before this e-mail gets any longer I'll start the column.
What is in this season? Glad you asked.
Earthy Tones: Can't go wrong with mama earth's natural beauty, or even plaid (Blake you are in luck). Extra points if you can incorporate Burgundy.
Cuffed Paints: whether blue denims or brown oxfords, roll 'em up boys. These will pair amazingly with that pair of high top sneakers you've wanted to hit mags with.
Statement Scarves: I know this one is a stretch for most of you that aren't Aris, but statement scarves can make your ensemble heat up as the temperatures drop.
Designer you want to be looking like:
Japanese label, Talking About The Abstraction, just released their Spring/Summer lookbook, and boys, THIS IS HUGE. Start putting the spare change in the piggy bank if you want to look like a high roller.
Check out Business Insider for the rest.
(by Dennis DiClaudio)